How To Chose Them
Advertising in Zimbabwe has been changing and adopting to new and cutting edge technology. There is no list of top advertising agencies, industries or companies we may point you to. It all depends with what you want and the type of service you will get from that particular agency.
Good advertising is one that will put your products or services right in front of those looking for it. Even if they are just a handful, it is a lot more better than advertising to thousands of people who are less likely to buy or get interested. For example selling your car on Facebook or a news site; there you will see that visitors to those sites are not going there to look for something to buy, basically they are there to entertain themselves.
However, the results will be very different if you are to promote it on an auto blog. You have everyone talking about cars. You are likely to get interested buyers here than let’s say in a news site.
So next time you are looking for advertising space, the best option is to use niche specific blogs and websites. You may be discouraged by their traffic stats but if there is at least some people, that’s where your money is.You may use this approach when dealing with any agency, look at their area of specialisation and consider if it gels with your plans.. See below example.
If looking for a wedding venue in Mutare you might type: wedding venues in Mutare in Google search.
Your results will look like what you see below. It then makes a lot of sense to use the sites highlighted including ZimGuide.com as it is appearing at the top and first page of Google search results for wedding venues in Mutare.
This is not self promotion but a guide on what you need to look for when buying adverts in Zimbabwe especially online.